This weekend is thanksgiving in America followed by one of the biggest online shopping days of the year, "Cyber Monday." To make sure you don't miss out on this big day for online retailers, we have made a checklist to ensure you get maximum exposure for this weekend.

Preparing for cyber monday

• Ensure your advertising balance is toped up so your ads continue to run through to Monday, even if a lot of traffic is served.


• Create coupons and money off deals.


• Write blog posts about these deals and get on twitter to talk about them with #cybermonday hashtags.


• Create additional products and packages with gift certificates for the holidays.


• Get posting, now is a very good time to make those posts you have been putting off.